Category Management Analyst - Tewksbury, MA << Back to Careers

Our Category Management Team at WellPet is made up of professionals who understand the difference our products make in the lives of pets. We are currently seeking a Category Management Analyst to join our team. This position is based in our Tewksbury office and reports to the Director of Customer Marketing & Category Management.  This individual will own the delivery of customer, market & brand insights based on sales & market reporting & analysis. They will create competitive advantage by providing best in class analytic tools & analysis to enable the cross functional team to make timely & data based decisions and enable the selling organization to win within their customers.


Position Description (Responsibilities):

  • Own & deliver best-in-class customer, category & brand insights based on analyzing all available sales & market data.
  • Enable the commercial organization to meet sales, joint business plan commitments & brand objectives by delivering customer specific reporting, analysis & insights that provide a consistent assessment of the performance of the business.
  • Work to continuously evolve and enhance our reporting tools & process to make the commercial organization as efficient as possible.
  • Drive joint business planning objectives between our sales team, marketing teams and key customers through analysis.
  • Lead & Conduct assortment analyses and Plan-o-gram development to arm the sales force with the necessary insights and tools to meet customer objectives.
  • Coordinate and ensure our all data sources informing our insights are being utilized and maintained in the most efficient manner.
  • Deliver external facing customer content to deliver on customer specific objectives.




  • Key Performance Indicators include:
    • Conducts accurate and actionable strategic analyses of retail sales data (POS)
    • Measures productivity performance of new item launches and identifies space requirements
    • Monitors key business initiatives via dashboards and weekly field reports that are able to effectively communicate current activity in the field
    • Generates reporting and analyses that effectively measure/track our business at regular intervals (weekly, monthly, quarterly)
    • Utilizes syndicated data to drive In Store Assortment, Merchandising, Pricing, and Shelving decisions
    • Enables sales team strategic focus through effective use of communication and tools
    • Executes sales and retailer scorecards through weekly, monthly, and quarterly reporting, driving efficiencies and improvements
  • Live the WellPet values and culture and doing whatever it takes for the pets who depend on us


Position Requirements: We are seeking an Excel Ninja with well-developed communication skills, including the ability to translate data into stories that support the effective management of the business. In addition to these qualities and a passion for customer service, our ideal candidates should bring:

  • A bachelor’s degree in business management, marketing or related field
  • 3 to 5 years of experience in a category management role or sales analyst role
  • Experience working successfully with retail sales teams
  • Excellent project management abilities, capable of prioritizing and handling multiple projects simultaneously, under tight time constraints and within budget parameters
  • Flexible and dynamic working style
  • Ability to work within the details while keeping an eye on the big picture
  • Demonstrated ability to own one’s objectives with an outcome focused mindset
  • Passion for pets and their families
  • Ability to collaborate and influence cross-functionally
  • Demonstrates positive attitude and takes a proactive approach
  • Sees challenges as opportunities and translates them into actionable tasks
  • Displays grace and presence at all times
  • Energized by fast-paced environment
  • Ability to travel 10% of time
  • CPG  and pet consumables experience preferred


To apply for this position, send your resume to with “Category Analyst” in the subject header.

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